BLU-RAY vs HD-DVD CASE STUDY Online Mind-Sharing Tell the Consumer Side of 'The Stalemate' Story

It happens once in decades. A new digital storage format is introduced, taking consumer entertainment to a whole new level of audio-visual experience. A new format ends up changing how information and entertainment are produced, played and stored, and that is a big odds game with huge business implications.

A new case study looked at the format war:

Via PR news wire: